Our goal for JB Hi-Fi was to become the #1 retailer in the tech industry including: mobiles, TVs and gaming. In addition to this we wanted to gain top positions for big brand product launch and increase online traffic and sales post-migration.
THE APPROACH
Our Three Pronged SEO Approach
- Category and URL clean up to decrease cannibalisation
- Improved SEO metadata to target key terms
- Increase unique, quality content on category pages and landing page buying guides
- Gained high quality links to achieve a 75 domain authority
- Customised Shopify for optimal URL, Breadcrumbs & Content beyond system limitations
THE RESULTS
The Result
With outstanding results our team managed to increase the SEO traffic by 238.5% and 220% increase in SEO value making JB Hi – Fi the highest ranking tech company in their category from November 2019 to November 2020.
Traffic Growth
LET'S GET STARTED
Ready to chat with us?
Let's work together to drive best practice digital results!
LET'S GET STARTED